Client Brief
Located in Russellville, AR, Arkansas Storm Shelters are a local seasonal business that offers storm shelters to protect families and housings during tornados. Being a local business and having a very niche market, they needed marketing company who could ensure their Local Rankings sustain on the first page of Google.
Our Challenges
Arkansas Storm Shelters had the following objectives:
- Top Local Rankings on Google.
Our Solutions
- After analyzing their website, our team did a thorough audit of their website. Based on our assessment we offered the following solutions:
- Initially we optimized the website through various implementation and fixes based on Google’s adherences so as to make the website friendly for ranking optimally.
- We performed various RnD like Competitor analysis, Backlink Analysis, Content Audit, Google Analytics Traffic and Behavior Analysis, Keyword Research etc.
- We carried on Local Citations and various Link Building activities through the means of Guest Posts, Sponsored Posts, Social Sharing, Image Sharing, Content Repurposing etc.
Our Results
After 2-3 months we started seeing improved results on their core rankings. Following this, we continued our activities to ensure that low-hanging fruits transit on to the first page, while at the same time the top keywords retain their positions.
Keywords | Present Ranking | Initial Ranking |
Storm Shelters Arkansas | 1 | NF |
Underground Storm Shelters For Sale In Arkansas | 1 | NF |
Arkansas Garage Floor Shelter | 2 | 70 |
Flat Top Storm Shelters | 3 | 98 |